crisp clean water

Pure Water

Filters that protect your family’s health daily.

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Three stacked aquariums are displayed, each with a separate tank. The top tank contains a noticeable filter system and a large, light-colored fish. Leaves and pebbles settle at the base, adding texture. The middle tank is mostly obscured, lacking visible details. In the bottom tank, more leaves and a smaller fish are visible, with a sandy substrate.

Pure Insights

Drink Pure

Find filters that truly block PFAS, lead, and microplastics for your family’s peace of mind.

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Pure Water

At Crisp Clean Water, we dive deep into filtration tech to help families and biohackers enjoy fresh, safe water every day.

A sleek, modern laboratory water purification system is placed on a stainless steel countertop. The device is predominantly white with a digital control display at the top, featuring the brand logos 'Rephile' and 'Genie'. Surrounding the unit are various laboratory fixtures, including pipes, a pressure gauge, and a clipboard with documentation. A plug with cords is connected on the side, alongside a small transparent container.